[Guest Post] Networking Dos and Don’ts

Networking Dos and Don’ts

by Wendy Jacobson

Many people love in-person networking. Most people don’t. The prospect of walking into
a room full of people you don’t know and striking up a conversation with at least one of
them, all in the vein of “growing your sphere,” is downright silly to a lot of people.

But, it can also be a very powerful marketing tool.

I used to fall in the “I hate networking” camp. Now, I rather like it. Granted, I joined a
networking group that meets once a week, so I’ve gotten used to the whole idea. And, I’ve
gotten pretty comfortable with it.

That’s not to say that everyone is comfortable with it, or even knows how to do it. So
consider these networking dos and don’ts.

Whatever the networking event, do walk in with your head held high and with a smile on
your face. When you make eye contact with anyone, approach, hold out your hand and
introduce yourself.

Don’t walk in, sit down and look at your phone. Or stand up and look at your phone, for
that matter.

Do bring an ample supply of business cards. You will be meeting lots of people, and you
want a way for them to follow up with you. Also, do ask for the business card of the
person you are chatting with, especially if you think there is synergy between your
businesses.

Don’t try to sell your services. This is networking, not selling. The idea is to meet some
folks, get to know them a bit, and follow up if it makes sense. This is not a sales pitch.

Do be prepared to answer the question “What do you do?” Have a response ready that is
concise and to the point. When done responding, pose the same question to the person
who asked you.

Do listen. And do ask more questions. Be engaged in the conversation.

Do follow up. After the event, draft an email to all those people you met and want to stay
connected to. Find them on LinkedIn and connect with them there. And if it makes sense,
ask them to coffee to learn more about them and their business.

Don’t expect to get a sale from attending a networking event. A new client should never
be the end goal of any networking event. Rather, the end goal should be the opportunity to
meet new people and grow your network. The more your grow your network, the more
referrals you get, which will ultimately lead to more business.

Yes, in-person networking can be a lot of work and it can force a lot of us out of our
comfort zone. But, the end results are well worth the growing pains.

About the Author

Wendy Jacobson is a freelance writer and content strategist living in Minneapolis, MN.
Along with publishing a local online magazine called Minneapolis Happening, she works
with businesses to help them articulate their message. She and her husband, Andy, have
two amazing children (Ethan and Sasha) and a sweet dog, Astro. To learn more about
Wendy, check out her website, wendythepooh.com.

TUT 2: Two Tutorials in One (Photo Editing with & without HDR)

Welcome to my 2nd photo editing tutorial! This is actually a two-for-one. The first tutorial has no HDR, and the second one is an HDR edit. I will also touch on basic adjustments that slightly transform perspective. If you would like to follow along, please download the photo used for this tutorial here (first image on the page at the time of this writing). You can also download the file at the bottom of this post if you are signed in. (Please subscribe for access to exclusive content.) All of the apps used are free and available on Android for sure, but I don’t know about iPhone. Feel free to ask any questions you may have in the comments section below. Let’s get started!

No HDR

1469885863071_20160730094504758

 

I. Step One: Snapseed

  1. Open photo in Snapseed.
  2. Tap the edit icon in the lower right-hand corner of your screen to open your Tools and Filters menu.
  3. Under ‘Tools’, tap ‘Transform’ and set ‘Vertical Perspective’ to +6, swipe upward & set ‘Horizontal Perspective’ to -16, then swipe upward to ‘Rotation’ and set it to +57 (or as close as you can get it), and tap the checkmark to save your adjustments.
  4. Under ‘Tools’ again, tap ‘Crop’, set the crop tool for aspect ratio 16:9, and just crop a few pixels off the sides to clean up the transformation a bit.
  5. Tap the checkmark to apply settings.
  6. Tap ‘DONE’ in the top left-hand corner to save the photo.

 
II. Step Two: BeFunky

  1. Open newly edited photo in BeFunky.
  2. Tap ‘Edits’, select ‘Beautify’, push the slider to 60 & tap the checkmark to apply the settings.
  3. Tap arrow on the left & tap ‘Effects’.
  4. Scroll to ‘Cross Process’, tap twice, slide to 25 & tap checkmark.
  5. Tap arrow.
  6. Tap ‘Save’ in upper right-hand corner & tap ‘Gallery’ to save to your phone.

 
III. Step Three: Pixlr

  1. Open your BeFunky edit in Pixlr.
  2. Tap ‘Tools’ (1st icon on lower left-hand corner of screen), tap ‘adjustment’.
  3. Tap ‘contrast’ & slide up to 2.
  4. Tap ‘vibrance’ & slide up to 8.
  5. Tap ‘highlights’ & slide up to 26.
  6. Tap ‘shadows’ & slide down to -6.
  7. Tap ‘saturation’ & slide up to 12.
  8. Tap checkmark to apply settings.
  9. Tap middle icon (between paintbrush & frame icons) to open a menu with ‘effect’, ‘overlay’, & ‘stylize’ options.
  10. Tap ‘overlay’, scroll to white circle for ‘color correction’ overlays, select ‘pink’, slide down to 50 & tap checkmark.
  11. Tap middle icon again.
  12. Tap the ‘subtle’ filters in ‘effect’, select ‘alex’, slide down to 33 & tap checkmark.
  13. Tap ‘done’ in the top right-hand corner.
  14. From here, you can choose to ‘Save Image’ (to your phone), ‘Instagram’, ‘Facebook’, ‘Twitter’, and ‘More’.
  15. When saving your image to your phone, you’ll be asked to select a size: ‘Small’, ‘Medium’, ‘Max’, or ‘Custom’. (Smaller is better for space & size, but larger is better for image quality.)
  16. Tap ‘OK’.
  17. Select JPEG or PNG & save. (PNG is a higher quality image. If you choose JPEG, you will also be asked to select ‘Low’, ‘Medium’, or ‘High’ quality.)

And you’re all set! 🙂


HDR Edit

1469884358840_20160730092859954

I. Step One: Snapseed

  1. Open photo in Snapseed.
  2. Tap the edit icon in the lower right-hand corner of your screen to open your Tools and Filters menu.
  3. Under ‘Tools’, tap ‘Transform’ and set ‘Vertical Perspective’ to +6, swipe upward & set ‘Horizontal Perspective’ to -16, then swipe upward to ‘Rotation’ and set it to +57 (or as close as you can get it), and tap the checkmark to save your adjustments.
  4. Under ‘Tools’ again, tap ‘Crop’, set the crop tool for aspect ratio 16:9, and just crop a few pixels off the sides to clean up the transformation a bit.
  5. Tap the checkmark to apply settings.
  6. Scroll to ‘Filters’ and tap ‘HDR Scape’ to open the HDR settings & select ‘People’.
  7. Swipe right across the screen to increase the ‘Filter Strength’ to 60.
  8. Next, swipe upward to the ‘Brightness’ setting & decrease it to -3.
  9. Swipe upward again to the ‘Saturation’ setting & decrease it to -5.
  10. Tap the checkmark to apply settings.
  11. Tap ‘DONE’ in the top left-hand corner to save the photo.

 
II. Step Two: BeFunky

  1. Tap ‘Edits’, select ‘Beautify’, push the slider down to 18 & tap the checkmark to apply the settings.
  2. Tap ‘Contrast’, slide to 10 & tap checkmark.
  3. Tap arrow on the left & tap ‘Effects’.
  4. Scroll to ‘Cross Process’, tap twice, slide to 26 & tap checkmark.
  5. Scroll to ‘Orton’, tap twice, slide down to 24 & tap checkmark.
  6. Tap arrow.
  7. Tap ‘Save’ in upper right-hand corner & tap ‘Gallery’ to save to your phone.

 
III. Step Three: Pixlr

  1. Open your BeFunky edit in Pixlr.
  2. Tap ‘Tools’ (1st icon on lower left-hand corner of screen), tap ‘adjustment’.
  3. Tap ‘contrast’ & slide up to 12.
  4. Tap ‘vibrance’ & slide up to 12.
  5. Tap ‘highlights’ & slide up to 6.
  6. Tap ‘shadows’ & slide down to -18.
  7. Tap ‘saturation’ & slide up to 8.
  8. Tap middle icon (between paintbrush & frame icons) to open a menu with ‘effect’, ‘overlay’, & ‘stylize’ options.
  9. Tap ‘overlay’, scroll to white circle for ‘color correction’ overlays, select ‘red’, slide to 55 & tap checkmark.
  10. Tap ‘overlay’ again, scroll to beveled looking circle for ‘olga’ overlays, select ‘adam’, slide to 88 & tap checkmark.
  11. Tap middle icon again.
  12. Tap the ‘soft’ filters in ‘effect’, select ‘thomas’, slide down to 24 & tap checkmark.
  13. Tap ‘done’ in the top right-hand corner.
  14. From here, you can choose to ‘Save Image’ (to your phone), ‘Instagram’, ‘Facebook’, ‘Twitter’, and ‘More’.
  15. When saving your image to your phone, you’ll be asked to select a size: ‘Small’, ‘Medium’, ‘Max’, or ‘Custom’. (Smaller is better for space & size, but larger is better for image quality.)
  16. Tap ‘OK’.
  17. Select JPEG or PNG & save. (PNG is a higher quality image. If you choose JPEG, you will also be asked to select ‘Low’, ‘Medium’, or ‘High’ quality.)

And that’s it! You’re all done!

Please feel free to download any of the “raw” (non-filtered & unedited) photos on my Let’s Collaborate! page, and work your own magic on them! You can upload your finished edit here, or upload them to Instagram and/or EyeEm & tag them #d6Collab with photo credit to elle.d6collab.com. You will have a great chance to be featured here, d6collab.com, Twitter, Instagram, & EyeEm! You must be subscribed to participate, but you can do so for free here. I can’t wait to see what you create! Until next time… 🙂